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Instagram Brand Engagement Decrease In 2019

One of the most popular recurring questions in digital marketing communities is whether Instagram platform’s brand engagement rates have changed. After nearly a decade of urging, brands have taken engagement to heart as the primary measure of success; what percentage of a company’s reachable audience has engagement with content? Over the past month, the question [...]

By | July 10th, 2019|Social Networks|Comments Off on Instagram Brand Engagement Decrease In 2019

10 Facts Why LinkedIn Messages Outperforms Cold Emails

Direct LinkedIn messages offer a unique method of communication that is objectively superior to cold emails. Emails are a cold communication tactic (as the recipient has not communicated with you before), whilst Linkedin messages are warmer in the sense that you’ve already engaged the recipient prior (you can only message connections) and that has some [...]

By | May 31st, 2019|Business, Digital Marketing, Social Networks|Comments Off on 10 Facts Why LinkedIn Messages Outperforms Cold Emails

6 Steps to Increase Your Visibility with Online Reviews in 2018

By | May 30th, 2018|Digital Marketing, Marketing, Social Networks, Strategy|Comments Off on 6 Steps to Increase Your Visibility with Online Reviews in 2018

5-Step Customer Acquisition Cost Formula. How Much Does It Cost To Buy a Customer?

By | May 24th, 2018|Digital Marketing, Social Networks, Strategy|Comments Off on 5-Step Customer Acquisition Cost Formula. How Much Does It Cost To Buy a Customer?

Facebook and Google AdWords Work Better Together (Proof)

By | May 22nd, 2018|Digital Marketing, Social Networks, Strategy|Comments Off on Facebook and Google AdWords Work Better Together (Proof)

Facebook Value-based Lookalike Audiences. Target Profitable Customers.

By | November 16th, 2017|Digital Marketing, Social Networks|Comments Off on Facebook Value-based Lookalike Audiences. Target Profitable Customers.